iRise Named as Keynote Sponsor of SIM Atlanta Charity Golf Outing Benefiting TechBridge
TechBridge Press Release
October 15, 2009

Atlanta – October 15, 2008 . The Society for Information Management (SIM) Atlanta is proud to announce that iRise, the world’s leading enterprise visualization solutions company, will serve as the keynote sponsor for its third annual SIM Atlanta Technology Exchange and Charity Golf Outing, slated for November 16, 2009 at the Country Club of the South in Atlanta. The event brings together area CIOs and other senior IT decision makers for golf, networking, and information exchange, under the guidance of Honorary Chair, John Seral, VP and CIO, GE Energy Infrastructure. All proceeds benefit TechBridge, a nonprofit dedicated to helping other nonprofits use technology to increase capacity to serve our community,

Enterprise visualization software from iRise gives business and IT leaders a powerful way to “move the needle” and cost-effectively drive change in their organizations. iRise is the only enterprise grade, real-time collaborative software definition platform on the market today. By enabling global organizations to “test drive” and fully experience critical business systems early in the process, iRise is now an essential strategy to modernize their systems, consolidate applications, cut cost, accelerate delivery and leverage global sourcing partnerships without the usual confusion and risk.

“iRise has helped hundreds of the world’s top companies accelerate innovation and get the most out of their technology investments,” said Mitch Bishop, CMO for iRise. “We are excited to be working with SIM Atlanta and TechBridge to help non-profits drive technology innovation and collaboration.”

Other confirmed sponsors include: Accenture, Adobe, Advocate Networks, ASAP Staffing, AVYVE, CoreStaff, CSC, DataLink/Symantec, Dell/TIG, Genpact, HCL, IBM, The People Network, Primus Software Corporation, Pyramid Consulting, RCG, Red Hat, SAP, Softchoice, Thompson Technologies, and VeriStor.

These sponsors will be golfing alongside CIOs and IT leaders from corporations including: GE Energy Infrastructure, American Cancer Society, Aquilex, AT&T, The Coca-Cola Company, Cox Communications, First Data Corporation, Georgia Aquarium, Georgia-Pacific, ING, Intellinet, Intercontinental Hotels Group, LeasePlan, Manhattan Associates, Rollins, Simmons Bedding Company, Tensar, Turner Broadcasting, and UPS and The Weather Channel.

Limited sponsorship opportunities remain. For more information about the tournament, please contact Mark Farbman at mark@pyramidci.com or (678) 467-0453.

About TechBridge
TechBridge is an Atlanta-based nonprofit organization with one mission – to help nonprofits use technology to increase capacity to serve our community. We focus on technology enabling nonprofits to focus on their mission. TechBridge has provided IT consulting, hosting and outsourcing services to hundreds of nonprofits, helping them harness the productivity gains long since enjoyed by the corporate sector. As an affiliate of the NPower Network, TechBridge has facilitated the donation of millions of dollars in Microsoft software and connects the needs of nonprofits with the skills and financial resources of the technology community. The Digital Ball, TechBridge’s signature fundraiser, brings together Atlanta’s technology community to celebrate the impact technology can have in strengthening our community. For more information, please visit www.techbridge.org.

About iRise
iRise is the world’s leading provider of enterprise visualization software for business applications.  Visualization has become a critical competitive advantage for businesses to more effectively communicate their needs to technology teams and give everyone involved the ability to interact with and fully experience applications before they are built.  Companies of all sizes like General Motors, UPS, Wachovia, Manpower, M.D. Anderson Cancer Center, and many others use iRise to “test drive” their applications before building, which accelerates time to revenue, improves customer experience, and drives costs down.  At iRise, our vision is that by 2020, all business software will be visualized before being built, the same way that every car, airplane, and building is visualized today.  Headquartered in El Segundo, Calif., iRise is backed by Morgan Stanley Venture Partners, and Deutsche Bank, and has sales offices across North America.

About SIM Atlanta
The Society for Information Management (SIM) is an international organization with more than 3,200 top information technology members from more than 500 major corporations. Participation in the golf event is complimentary to SIM Atlanta members. Other member benefits include knowledge exchange and networking activities such as the Annual CIO Forum, Monthly Chapter Meetings, SIMposium conference (the premier conference for senior IS professionals) and access to a rich online repository of cutting edge research reports and white papers. Please click here to apply for SIM membership or visit www.simatlanta.org.

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Contact Information:
Carrie Bates, Director of Corporate Relations
404.879.5404 • cbates@techbridge.org